Latitude Festival is an annual music festival that takes place in Henham Park. 40,000 people flock to the idyllic setting in Suffolk every year to see the biggest names in music, comedy and theatre perform across the weekend.
I rebranded Latitude Festival, creating a branding identity with huge flex to cover all aspects of the eclectic festival using collage.
The branding needed to be adaptable to cover all aspects of the festival which includes hundreds of different artists - from musicians to dancers to poets to comedians. Each genre needed a sub-brand that would fit within the core collage branding.