Branding and packaging for a healthy yet indulgent ice cream made with unique ingredients sourced from Brazil.
Your very own ice cream Eureka moment. As 'eureka' is a word often associated with scientific discoveries, I was strongly influenced by the graphic language of science and the pattern used throughout the brand is based on the molecular structure of ice.
The brief was to encourage a target audience of ages 16 to 25 to visit a Forestry Commission forest. I re-designed the Forestry Commission app to incorporate more aspects of social networking and incentives specifically aimed at the target audience.
The promotional material was intended to have as little information as possible on but would evoke the audiences curiosity by scanning the QR code, which would send them to a link to download the app.
The Kraken Wakes
An illustrated adaptation of the novel 'The Kraken Wakes' by John Wyndham.
Green Fingers is a home baking brand aimed at children and families that produce fun garden themed cakes and cupcakes that are as much fun to make as they are to eat.