The brief was to encourage a target audience of ages 16 to 25 to visit a Forestry Commission forest. I re-designed the Forestry Commission app to incorporate more aspects of social networking and incentives specifically aimed at the target audience.
The promotional material was intended to have as little information as possible on but would evoke the audiences curiosity by scanning the QR code, which would send them to a link to download the app.
Branding and packaging for a healthy yet indulgent ice cream made with unique ingredients sourced from Brazil.
Your very own ice cream Eureka moment. As 'eureka' is a word often associated with scientific discoveries, I was strongly influenced by the graphic language of science and the pattern used throughout the brand is based on the molecular structure of ice.
The Kraken Wakes
An illustrated adaptation of the novel 'The Kraken Wakes' by John Wyndham.
Sainsbury's School Games
Brief: Sainsbury's have held the Active Kids School Games every year since 2006. I was asked to create an identity for the Smoothie Station that would be part of the Active Kids Village, on site at the Active Kids School Games. I created the logo and menus for this event.
Green Fingers is a home baking brand aimed at children and families that produce fun garden themed cakes and cupcakes that are as much fun to make as they are to eat.
The Periodic Table
A personal project. An illustrated Periodic Table of the Elements using watercolour & pencil.